Fast food chain Carl’s Jr. will be opening its doors to the Big Apple this week, and it kicked things off in a uniquely New York way: It staged an off-Broadway musical, and Sunnyside Films covered it, and filmed the theatrical performance.

The international burger chain premiered “Written In The Stars” to celebrate Wednesday’s opening of its first Manhattan location, at Seventh Avenue between West 33rd and West 34th streets.

Check out the coverage HERE on NBC.